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In Arizona: People For the American Way’s Latinos Vote! Announces the Latest in its Series of Statewide Spanish-Language Radio Ads

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ARIZONA— Today, People For the American Way’s Latinos Vote! program, in partnership with Arizona Wins, announced its fourth Spanish-language ad in Arizona, Focused on Latino voters, the ad is about the importance of voting for Joe Biden to protect our health care.

The 60-second, “Health-COVID” ad began airing earlier this week and runs through November 3rd in an effort to persuade Arizona’s movable Latino voters to cast ballots for Joe Biden. This Spanish language radio effort began eight weeks ahead of the election and has run a new ad every two weeks since. Previous to this fourth ad, People For’s Latinos Vote! program Spanish-language radio ads include: “Abuelita,” “Education/Resilience,” and “Faith and Family.”

Listen to the latest ad here. Read the Spanish and English transcript below. English translations for the previous ads are also below.

There are an estimated 32 million eligible Latino voters nationwide and an estimated 992,000 Latino voters in Arizona, which represents 22 percent of all eligible voters in the state. This year, Latino voters will be the largest racial or ethnic minority participating in a presidential election. Analysis shows that if Arizona’s large Latino populations in areas including Tucson, Phoenix, and Maricopa County, cast their ballots for Biden, the Latino vote could help flip the state from red to blue.

“From his gross failure to manage the pandemic to his dangerous anti-Latino agenda, Donald Trump has inflicted immeasurable suffering on the Latino community,” said President of People For the American Way Ben Jealous. “We know that Latino voters can play a decisive role in the outcome of this election. And with less than two weeks before Election Day, it is vitally important to mobilize each and every registered Latino Arizonan to the polls to defeat Trump and his hate for good.”

“After four years of Trump’s failures and animosity toward Latinos, it’s past time for us to move forward as a nation,” said People For the American Way board member, civil rights and labor leader Dolores Huerta. “Latino voters in Arizona can play a critical role in this election, and we need to make sure that they are engaged, organized and ready to flex our political power at the ballot box.”

 “As this ad points out, Joe Biden has a proven track record of managing the federal response to public health crises and boosting our economy during times of suffering,” said People For the American Way Political Director Lizet Ocampo. “But we need to make sure that every Latino voter in Arizona turns out on Election Day to make their voices heard against Donald Trump.”

RADIO AD TRANSCRIPTS

Fourth Radio ad: “Health-COVID” 

Link here

SPANISH

HAY MÁS DE DOSCIENTOS VEINTE MIL MUERTES EN LOS ESTADOS UNIDOS A RESULTADO DEL CORONAVIRUS. DONALD TRUMP CONTRAJO EL CORONAVIRUS PORQUE FUE IRRESPONSABLE Y SIGUE IGNORANDO LAS RECOMENDACIONES DE LOS EXPERTOS. TODO POR SU DESCUIDO Y SU PROPIA AGENDA DE DIVIDIR A NUESTRO PAÍS.

EN ESTAS ELECCIONES TÚ TIENES EL PODER DE CAMBIAR ESTE PAÍS! ¡NUESTRAS FAMILIAS NECESITAN UN MEJOR FUTURO Y JOE BIDEN COMO PRESIDENTE PONDRÁ NUESTRA SALUD COMO PRIORIDAD. JOE BIDEN ES EL PRESIDENTE QUE SE NECESITA DURANTE ESTOS TIEMPOS DIFÍCILES. ÉL ESCUCHARÁ A LOS EXPERTOS PARA PROTEGERNOS Y ASEGURAR QUE TODOS ESTEMOS SEGUROS.  ÉL RECONOCE QUE TODOS TENEMOS QUE TENER UN PLAN DE SALUD Y QUIERE AUMENTAR LA AYUDA DEL SEGURO MÉDICO. VOTA POR JOE BIDEN UN LÍDER QUE PONE LA SALUD DE TI Y DE TU FAMILIA COMO PRIORIDAD.

ENGLISH

MORE THAN 220,000 DEATHS IN UNITED STATES HAVE RESULTED FROM CORONAVIRUS. DONALD TRUMP CONTRACTED THE CORONAVIRUS BECAUSE HE WAS IRRESPONSIBLE AND CONTINUES TO IGNORE THE RECOMMENDATIONS. ALL DUE TO HIS CARELESSNESS AND AGENDA OF DIVIDING OUR COUNTRY.

YOU HAVE THE POWER TO CHANGE THIS COUNTRY DURING THESE ELECTIONS! OUR FAMILIES NEED A BETTER FUTURE AND JOE BIDEN AS PRESIDENT WILL PUT OUR HEALTH AS A PRIORITY. JOE BIDEN IS THE PRESIDENT NEEDED DURING THESE HARD TIMES.  HE WILL LISTEN TO THE EXPERTS TO PROTECT US TO ENSURE THAT WE ARE ALL SAFE. HE RECOGNIZES THAT EVERYONE MUST HAVE A HEALTH PLAN AND WANTS TO INCREASE HEALTH COVERAGE. VOTE FOR JOE BIDEN A LEADER WHO PUTS THE HEALTH OF YOU AND YOUR FAMILY AS PRIORITY.

Third Radio ad – “Biden Education” 

Link here 

SPANISH

¡EN ESTAS ELECCIONES TÚ TIENES EL PODER DE CAMBIAR ESTE PAÍS!...NUESTROS HIJOS NECESITAN UN MEJOR FUTURO Y JOE BIDEN RECONOCE QUE NUESTROS HIJOS SON PRIORIDAD. EL PONDRÁ PRE-KÍNDER A DISPOSICIÓN DE CADA NIÑO Y TRIPLICARÁ FONDOS PARA LAS ESCUELAS DE BAJOS INGRESOS, DANDO A LOS MAESTROS UN SALARIO MÁS ALTO Y REDUCIENDO LA BRECHA ENTRE LOS DISTRITOS RICOS Y POBRES.

¡TÚ TIENES EL PODER! DE AYUDAR A NUESTROS HIJOS A SEGUIR  ADELANTE... JOE BIDEN AMPLIARÁ LAS ESCUELAS PARA ATENDER A LAS NECESIDADES DE LOS ESTUDIANTES Y DE LOS PADRES. DANDOLE A NUESTROS HIJOS EL APOYO QUE NECESITAN PARA CRECER.

¡EN ESTAS ELECCIONES TÚ TIENES EL PODER DE CAMBIAR ESTE PAÍS! JOE BIDEN SE COMPROMETE A LAS FAMILIAS DE CLASE TRABAJADORA. ÉL CREARÁ ASOCIACIONES ENTRE ESCUELAS Y EMPLEADORES. ÉL SE ASEGURARÁ DE QUE TODOS LOS NIÑOS TENGAN LA OPORTUNIDAD DE GRADUARSE CON LAS HABILIDADES PARA SER EXITOSOS EN LOS TRABAJOS DEL FUTURO.

ENGLISH

IN THESE ELECTIONS YOU HAVE THE POWER TO CHANGE THIS COUNTRY! OUR CHILDREN NEED A BETTER FUTURE AND JOE BIDEN RECOGNIZES THAT OUR CHILDREN ARE TOP PRIORITY. THE WILL MAKE PRE-KINDERGARTEN AVAILABLE TO EVERY CHILD AND TRIPLE FUNDS FOR LOW INCOME SCHOOLS, GIVE TEACHERS A HIGHER SALARY AND BRIDGE THE GAP BETWEEN THE RICH AND POOR DISTRICTS.

YOU HAVE THE POWER! TO HELP OUR CHILDREN MOVE FORWARD. JOE BIDEN WILL FOCUS ON SCHOOLS IN ORDER TO MEET THE NEEDS OF STUDENTS AND PARENTS. GIVING OUR CHILDREN THE SUPPORT THAT THEY NEED TO GROW.

IN THESE ELECTIONS YOU HAVE THE POWER TO CHANGE THIS COUNTRY! JOE BIDEN IS COMMITTED TO THE WORKING-CLASS FAMILIES. HE WILL CREATE PARTNERSHIPS BETWEEN SCHOOLS AND EMPLOYERS. HE WILL MAKE SURE THAT ALL CHILDREN CAN GRADUATE WITH SKILLS TO BE SUCCESSFUL IN THE CAREERS OF THE FUTURE.

Second Radio ad – “Faith & Family Biden”

Link here

SPANISH

JOE BIDEN ES UN HOMBRE DE FAMILIA... UN HOMBRE DE FE.. Y UN HOMBRE QUE VIENE DE CLASE TRABAJADORA. JOE BIDEN HA ESTADO AL SERVICIO DE LA COMUNIDAD DESDE QUE ERA JOVEN Y NUNCA HA PARADO. POR ESO ÉL LUCHARÁ PARA BRINDAR MÁS OPORTUNIDADES A NUESTRAS FAMILIAS.  JOE BIDEN NOS DA LA ESPERANZA PARA DEJAR ATRÁS EL ODIO QUE TRUMP HA CREADO EN ESTE PAÍS.

ANCLADO EN SU FE, HA SUPERADO TRAGEDIAS INDESCRIPTIBLES EN LA PÉRDIDA DE SU ESPOSA E HIJA EN UN ACCIDENTE AUTOMOVILÍSTICO Y OTRO HIJO A CAUSA DEL CÁNCER. JOE BIDEN CONOCE EL SIGNIFICADO DE LA FAMILIA Y SERÁ EL LÍDER FUERTE CON COMPASIÓN Y RESILIENCIA QUE ESTADOS UNIDOS NECESITA. UN VOTO PARA JOE ES UN VOTO PARA TU FAMILIA.

ENGLISH

JOE BIDEN IS A FAMILY MAN, A MAN OF FAITH AND A MAN WHO COMES FROM THE WORKING CLASS. JOE BIDEN HAS BEEN SERVING THE COMMUNITY AT SINCE HE WAS YOUNG AND HAS NEVER STOPPED. THAT'S WHY HE WILL WORK HARD TO PROVIDE MORE OPPORTUNITIES FOR OUR FAMILIES. JOE BIDEN GIVES US THE HOPE TO LEAVE BEHIND THE HATE THAT TRUMP HAS CREATED IN THIS COUNTRY.

ANCHORED IN HIS FAITH, HE HAS OVERCOME INDESCRIBABLE TRAGEDIES IN THE LOSS OF HIS WIFE AND DAUGHTER IN A CAR ACCIDENT AND ANOTHER SON TO CANCER. JOE BIDEN KNOWS THE MEANING OF FAMILY AND WILL BE THE STRONG LEADER WITH COMPASSION AND RESILIENCE THE UNITED STATES NEEDS. A VOTE FOR JOE IS A VOTE FOR YOUR FAMILY. YOU HAVE THE POWER TO CHANGE THIS COUNTRY, VOTE FOR JOE”

First Radio ad – “Biden-- Abuelita”

Link here

SPANISH

YOUNG CHILD:  ¡ABUELITA! ¡ABUELITA!

GRANDMA: QUE PASO HIJITO?

YOUNG CHILD: SOÑE CON EL CUCUY TRUMP, YO ESTABA EN UNA JAULA CON OTROS NIÑOS

GRANDMA: HIJITO HAY QUE TENER FE, ESTE 3 DE NOVIEMBRE NOSOTROS VAMOS A VOTAR POR JOE BIDEN, COMO PRESIDENTE JOE BIDEN TIENE UN PLAN PARA NOSOTROS. EL FUE CAMPEÓN DEL PROGRAMA DACA PARA LOS DREAMERS Y SE COMPROMETE HACER EL SUEÑO REALIDAD DE FAMILIAS INDOCUMENTADAS. TRUMP NO APOYA DACA.

YOUNG CHILD: ABUELITA ENTONCES UN VOTO PARA JOE BIDEN, SIGNIFICA PONER  UN ALTO A LA SEPARACIÓN DE FAMILIAS INCLUYENDO NIÑOS EN JAULAS?

GRANDMA: SI HIJITO, FUERA CON EL CUCUY TRUMP. NUESTRA FAMILIA VA A VOTAR POR JOE BIDEN COMO PRESIDENTE, YA ES TIEMPO DE UN CAMBIO.  JUNTOS COMO FAMILIA HAREMOS HISTORIA ESTE 3 DE NOVIEMBRE.

ENGLISH

YOUNG CHILD: GRANDMA! GRANDMA!

GRANDMA: WHAT HAPPENED SON?

YOUNG CHILD: I HAD A DREAM ABOUT CUCUY TRUMP, I WAS IN A CAGE WITH OTHER CHILDREN.

GRANDMA: SON, YOU HAVE TO HAVE FAITH, ON NOVEMBER 3RD, WE ARE GOING TO VOTE FOR JOE BIDEN, AS PRESIDENT JOE BIDEN HAS A PLAN FOR US. HE WAS CHAMPION OF THE DACA PROGRAM FOR DREAMERS AND HAS COMMITTED TO MAKING THE DREAM COME TRUE FOR UNDOCUMENTED FAMILIES. TRUMP DOES NOT SUPPORT DACA.

YOUNG CHILD: GRANNY, SO A VOTE FOR JOE BIDEN, MEANS HE WILL STOP SEPARATION OF FAMILIES INCLUDING LOCKING CHILDREN IN CAGES?

GRANDMA: YES, SON, OUT WITH THE CUCUY TRUMP. OUR FAMILY IS GOING TO VOTE FOR JOE BIDEN FOR PRESIDENT, IT’S TIME FOR A CHANGE. TOGETHER AS A FAMILY, WE WILL MAKE HISTORY THIS NOVEMBER 3RD.

PAID BY PEOPLE FOR THE AMERICAN WAY INDEPENDENT OF ANY CANDIDATE OR CANDIDATE COMMITTEE.

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About Latinos Vote!

People For the American Way’s Latinos Vote! program exposes and counters anti-immigrant, anti-Latino rhetoric and policies. Through electoral work and issue-based campaigns, we hold groups, leaders and influencers accountable for the harm they do to immigrant and Latino communities. For nearly ten years, we’ve run bilingual paid and earned media campaigns in swing states where the Latino vote can be decisive.

El programa Latinos Vote! de People For the American Way expone y combate la retórica y las políticas anti-inmigrantes y anti-latinos. Nuestro programa se organiza mediante trabajo electoral y campañas basadas en temas especificos. En estas areas hacemos responsables a los grupos, líderes y a personas de influencia por el daño que causan a las comunidades inmigrantes y latinas. Por casi diez años, hemos realizado campañas pagadas y logrado campañas ganadas en medios bilingües destinadas a ganar en los estados claves donde el voto latino puede ser decisivo.

 About People For the American Way

People For the American Way is a progressive advocacy organization founded to fight right-wing extremism and build a democratic society that implements the ideals of freedom, equality, opportunity and justice for all. We encourage civic participation, defend fundamental rights, and fight to dismantle systemic barriers to equitable opportunity. Learn more: https://www.pfaw.org